Everything we do started with Catherine Elhoffer hand-making all her designs in her living room on her home sewing machines. After being fired from her full time job at a licensed geek fashion company she decided to make her dream of making high end geek inspired apparel a reality. Tired of screen printed logos and poor craftsmanship, she hand crafted garments out of luxurious textiles and used clean lines and color-blocking to make a finished piece that quickly found a following.

Being considered plus-size herself, Catherine was tired of fast fashion pieces not fitting her body, so she designed for fat girls like herself. She opened up for orders on the first of every month and would shut down orders within two days to start fulfilling the demand, but when her work grew too demanding she reached out to local factories in her city of Los Angeles to expand her designs. That grew to the company you see now. She stopped taking custom orders nearly 5 years ago and, though she still sews and makes samples for product development or orders for friends and celebrities alike.

Catherine is the founder and designer of this growing company. As a talented seamstress, she started in costume design and moved into fashion when she realized stretchy fabrics were easy to sew with a serger and stretched to accomodate her curves.

Now as she has all the amazing employees below she can spend her days working on new designs, picking out fabrics, fitting samples, planning photoshoots and product drops, and playing Stardew Valley.

Vanessa organizes all our crazy product to get it made and into your hands! She is obsessive about making spreadsheets and finding a place for everything in the studio.

Her day in the office consists of visiting our cutting house, placing our fabric orders, inspecting delivered goods, spec'ing size runs of our apparel, listening to Catherine's absurd ideas about new designs, and about ten million other things.